successfully launches the Polaratherm™ Series 9000 in the land
of fire and ice!
In August 2003, Selerity Technologies
successfully launched its Polaratherm™ Product in Europe. The
setting for the launch was in Reykjavik, Iceland, known as the
land of “Fire and Ice”. The “Fire and Ice” theme
describes the Polaratherm™ product by the extreme temperature
ranges it is capable achieving for liquid chromatography applications.
Fourteen representatives of the major European industry publications attended
the launch and were introduced to the features and benefits of the Polaratherm
and the technical advances it brings to the liquid chromatography market.
Selerity received favorable reviews of the significance of high temperature
liquid chromatographic technology, quality of the Polaratherm™ product and the
organization and knowledge of the Selerity team.
Immediate feedback from those in attendance expressed that amazing Iceland
was the perfect setting for the Polaratherm™ product launch.
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